Compose a 2000 words assignment on the most consequential features of new media. Needs to be plagiarism free! The term “networks” within sociology is used to refer to the different connections between diverse actors, where these connections are driven by new media. Networks, according to Gane & Beer (2008, pp. 30), can be referred to as “dynamic systems that contain infinite creative possibilities, for they bring entities into contact in ways that would previously have been unimaginable.” Platforms are created through interfaces, where various media can be linked and information easily shared by huge numbers of people (Gane & Beer, 2008, pp.7). The sharing of information is easier due to reduced time and cost, and augmented speed of sharing information since there is no environmental supply chain. Gane & Beer (2008, pp. 67) view interfaces as key tools through which social and physical spaces are connected. Interface culture more specifically, is concerned with the material aspects of everyday life in which humans are able to communicate with machines and derive meaningful experiences from these interactions.
Multiple media networks have merged, through new patterns of organization and production, to create common new media capable of performing complex tasks that could only be performed using different devices during the analog period. For example, web pages getting merged with T.V channels to come up with a mode of information sharing in which people can get real-life stories in a very short time. Essentially, this means that new media has brought about new ways of representing the world, meaning that even the sociological and cultural meanings ascribed to world phenomena have changed. Using the social network analysis, according to Gane & Beer (2008, pp. 14) gives an empirical view of the way in which actors operate within networks. Networks are seen as means through which capitalism is advanced in society since they allow for the easy flow of capital (Gane & Beer, 2008, pp. 23).
In today’s society, a person has to be included in the network in order to be an active participant in social activities. The network society brought about by novel media has stratified the society and brought about new forms of disparities (Webster, 2006, pp. 111).