Case studies provide real-life scenarios filled with opportunities for you to experience and dissect using various strategic communication concepts and perspectives.
Analyze communication case studies by doing the following:
Friends, Fans, and Followers: A Case Study of Marquette University’s Use of Social Media to Engage With Key Stakeholders
Read the selected case study and prepare a 1,000-1,250-word analysis addressing the following elements:
Identify the main issues and/or problems specified in the case study.
Who are the various stakeholders presented throughout the case study and what challenges exist to clearly communicate with each stakeholder?
Choose at least one of the discussion questions provided at the end of the selected case study and give your answer to it.
Be sure to cite at least three relevant scholarly sources in support of your content.
Use only sources found at the GCU library or those provided in Topic Materials.
Prepare this assignment according to the guidelines found in the APA Style Guide,
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.You are required to submit this assignment to LopesWrite.